Telegram

redes sociales

Telegram es una aplicación de mensajería instantánea, envío de archivos y comunicación masiva.Está enfocada sobretodo en la velocidad y seguridad,y se caracteriza por su código abierto, rapidez, simplicidad y además es gratuita.

Telegram permite su utilización en todo tipo de dispositivos, es decir, que los mensajes se sincronizan perfectamente a través de cualquier smartphone, tablet o pc.

Esta app, ha conseguido ganar puestos en el mercado, siendo una amenaza directa para Whatsapp.

Telegram en Wikipedia

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#1º pasos en redes sociales

Cómo crear el plan de marketing digital

#02 Las redes sociales para cada empresa

La red social para cada empresa

#03 Qué es SMM y SMO

¿Qué es SMM?

Orígenes y evolución de Telegram

Telegram nace en el mes de agosto del año 2013, por dos hermanos: Nikolai y Pável Durov. Ésto son los creados de la red social más popular en Rusia: VK.

La app se publica de manera oficial cuando los hermanos y algunos desarrolladores de esta otra red social que predominaba en Rusia, fueron exiliados del país ruso a otros países. Todo ello debido a conflictos políticos.

En marzo de 2018 Telegram dijo que había ganado hasta 3 millones de usuarios en un periodo de tiempo de 24 horas en el que Facebook, Instagram y WhatsApp atravesaban dificultades.

Durante este año, comienza también el conflicto político de los hermanos, cuando las autoridades rusas ordenador prohibir Telegram, al no aceptar conceder el acceso s asu mensajes.

Esto no tuvo mucha efectividad ya que sigue funcionando para toda la ciudadanía rusa.

Telegram cuenta hoy con más de 200 millones de usuarios y opera bajo una organización autofinanciada llamada Telegram FZ-LLC cuya sede principal opera en Dubái, Emiratos Árabes.

Características y funcionalidades de Telegram

Telegram permite el envío de mensajes, fotografías, vídeos y archivos de cualquier tipo es decir, mp3, doc, zip, etc). Además podrás crear grupo con más de 200.000 integrantes.

Podrás encontrar personas a través de los nombres y no por el nº de teléfono, escribir a los contacto, etc. En conclusión, telegram unifica el SMS y el correo electrónico, satisfaciendo todas las necesidades ya sea de manera personal como profesional.

Y un importante factor diferenciador entre otros es el cifrado de conversaciones con un protocolo propio.

Razones para estar en Telegram

Telegram como ya hemos comentado se ha popularizad ocomo herramienta de mensajería instantánea, Es tanto que, se le ha comparado con otras como Whatsapp, concluyendo con que es mucho más completa y con más opciones. La versatilidad hace que esta app destaque por si misma, siendo de gran utilidad a la hora de utilizarla como profesional, para trabajar.

Multiplataforma
Enviar archivos pesados
Privacidad
Acceso con PIN o huella dactilar
Bots: una herramienta muy práctica

¿Qué es una red social?

El contenido es fuego.
Las redes sociales la gasolina.

Jay Baer

Una red social es una estructura social compuesta por un conjunto de usuarios (tales como individuos u organizaciones) que están relacionados de acuerdo a algún criterio (relación profesional, amistad, parentesco, etc.).

El tipo de conexión representable en una red social es una relación diádica o lazo interpersonal.

Las redes sociales se han convertido, en pocos años, en un fenómeno global, se expanden como sistemas abiertos en constante construcción de sí mismos, al igual que las personas que las utilizan.

Wikipedia

https://es.wikipedia.org/wiki/Red_social

Las Redes Sociales, o RRSS, están presentes en todo manual de marketing online para empresas. Son plataformas o espacios digitales, que soportan las relaciones entre usuarios, empresas y marcas, con algún tipo de vínculo interés común. El usuario tiene una red de contactos, perfil propio, puede interactuar con otros usuarios y compartir contenido.

Las empresas pueden aprovechar estos espacios para informar compartiendo contenido propio en forma de noticias, lanzamiento de nuevos productos y entradas de blog. Interactuan con los usuarios recibiendo feedback valiosos tanto en preguntas, críticas y comentarios como en estadísticas.

Conecta Software

Tenía (y todavía tengo) un sueño de que la web podría ser menos un canal de televisión y más un mar interactivo de conocimiento compartido. Me imagino que nos sumerge como un ambiente cálido y amigable hecho de las cosas que nosotros y nuestros amigos hemos visto, escuchado, creído o descubierto.

Me gustaría acercar a nuestros amigos y colegas, ya que trabajando juntos en este conocimiento podemos llegar a una mejor comprensión. Si los malentendidos son la causa de muchos de los problemas del mundo, entonces ¿no podemos resolverlos en el ciberespacio?

Y, después de resolverlos, los dejamos para aquellos que siguen un rastro de nuestro razonamiento y suposiciones para que lo adopten o corrijan.

Sir Tim Berners-Lee

https://www.w3.org/Talks/9510_Bush/Talk.html

Si los clientes están descontentos en el mundo físico, cada uno se lo contará a 6 amigos. En Internet, cada uno se lo puede contar a 6,000 amigos.

Jeff Bezos

Artículos destacados sobre Social Media Marketing

definicion de social media marketing marketing para redes sociales y smo optimizacion para redes sociales

Ciberseguridad Redes Sociales y Mensajería

Más artículos sobre marketing

Suscríbete y recibelas en tu bandeja de entrada

Otras redes sociales

¿Cuáles son las principales redes sociales para empresas?

Facebook

Instagram

Pinterest

LinkedIn

YouTube

Dribble

Nuestros productos de Branding

Consulta nuestro catálogo de productos y servicios de branding
desarrollados sobre años de experiencia en proyectos B2B.

Otros recursos online

El marketing de redes sociales
no se construye sobre impresiones,
sino sobre comunidad.

Conecta Software

Apps que puedes conectar con Telegram

Accede aquí al sitio web oficial de Telegram

Crea tu cuenta y contacta con tu entorno

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#1º pasos en redes sociales

Cómo crear el plan de marketing digital

#02 Las redes sociales para cada empresa

La red social para cada empresa

#03 Qué es SMM y SMO

¿Qué es SMM?

Orígenes y evolución de Telegram

Características y funcionalidades de Telegram

Razones para estar en Telegram

Jay Baer

Wikipedia

Conecta Software

Sir Tim Berners-Lee

Jeff Bezos

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