{"id":27022,"date":"2021-04-19T15:54:18","date_gmt":"2021-04-19T15:54:18","guid":{"rendered":"https:\/\/www.conectasoftware.com\/?p=27022"},"modified":"2024-01-29T16:05:22","modified_gmt":"2024-01-29T16:05:22","slug":"entrevista-estrategia-de-redes-sociales-para-empresas","status":"publish","type":"post","link":"https:\/\/www.conectasoftware.com\/magazine\/entrevista-estrategia-de-redes-sociales-para-empresas\/","title":{"rendered":"Entrevista | Estrategia de Redes Sociales para Empresas"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"27022\" class=\"elementor elementor-27022\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c1b4cd1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c1b4cd1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-643b4d26\" data-id=\"643b4d26\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a9fb785 elementor-widget elementor-widget-video\" data-id=\"a9fb785\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/orX56rR7Bz4&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6224c459 elementor-widget elementor-widget-text-editor\" data-id=\"6224c459\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tResumen\n\n<span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u00bfC\u00f3mo escoger la red social para mi empresa? \u00bfQu\u00e9 publicar? \u00bfCu\u00e1les son los errores y retos m\u00e1s comunes? La gesti\u00f3n de redes sociales es imprescindible en la estrategia eCommerce. <\/span>\n<span class=\"style-scope yt-formatted-string\" dir=\"auto\">En este video, Carlos y \u00d3scar del equipo comercial de Conecta Software responden a las preguntas m\u00e1s frecuentes sobre este pilar del marketing digital.<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=0s\" target=\"_blank\" rel=\"noopener\">0:00<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Presentaci\u00f3n<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=35s\" target=\"_blank\" rel=\"noopener\">0:35<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> \u00bfC\u00f3mo elegir una red social para la empresa?<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=160s\" target=\"_blank\" rel=\"noopener\">2:40<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Objetivos y <a href=\"https:\/\/www.conectasoftware.com\/magazine\/glosario\/kpi\/\">KPIs<\/a> en Social Media<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=325s\" target=\"_blank\" rel=\"noopener\">5:25<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> \u00bfLa conversi\u00f3n ecommerce como objetivo final? <\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=480s\" target=\"_blank\" rel=\"noopener\">8:00<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Beneficios de los perfiles sociales corporativos <\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=540s\" target=\"_blank\" rel=\"noopener\">9:00<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Visibilidad online para nuestros productos y servicios <\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=575s\" target=\"_blank\" rel=\"noopener\">9:35<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Feedback continuo y comunicaci\u00f3n directa con el consumidor<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=635s\" target=\"_blank\" rel=\"noopener\">10:35<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Social media en el sector B2B<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=685s\" target=\"_blank\" rel=\"noopener\">11:25<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Redes sociales y marketing digital <\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=795s\" target=\"_blank\" rel=\"noopener\">13:15<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> Servicios de la Agencia eCommerce: Asesoramienta y mejora de la imagen de marca<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=935s\" target=\"_blank\" rel=\"noopener\">15:35<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> La definici\u00f3n de tono y voz<\/span>\n<a class=\"yt-simple-endpoint style-scope yt-formatted-string\" dir=\"auto\" spellcheck=\"false\" href=\"https:\/\/www.youtube.com\/watch?v=orX56rR7Bz4&amp;t=1080s\" target=\"_blank\" rel=\"noopener\">18:00<\/a><span class=\"style-scope yt-formatted-string\" dir=\"auto\">\u200b<\/span><span class=\"style-scope yt-formatted-string\" dir=\"auto\"> M\u00e9tricas y KPIs m\u00e1s importantes <\/span>\n\n<span class=\"style-scope yt-formatted-string\" dir=\"auto\">S<\/span>igue leyendo sobre Social Media para eCommerce:\n<a href=\"https:\/\/www.conectasoftware.com\/magazine\/marketing-digital\/social-media-strategist-que-es-y-por-que-es-clave-para-tu-negocio\/\">Social Media Strategist: \u00bfQu\u00e9 es y por qu\u00e9 es clave para tu negocio?<\/a>\n<a href=\"https:\/\/www.conectasoftware.com\/magazine\/ecommerce\/social-customer-care-la-importancia-de-satisfacer-las-demandas-de-tus-clientes\/\">Social Customer Care: La importancia de satisfacer las demandas de tus clientes<\/a>\n<a href=\"https:\/\/www.conectasoftware.com\/magazine\/marketing-digital\/herramientas-de-analisis-de-redes-sociales\/\">Herramientas de an\u00e1lisis de redes sociales<\/a>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00bfC\u00f3mo escoger la red social para mi empresa? \u00bfQu\u00e9 publicar? \u00bfCu\u00e1les son los errores y retos m\u00e1s comunes? En este video, Carlos y \u00d3scar del equipo comercial de Conecta Software responden a las preguntas m\u00e1s frecuentes sobre este pilar del marketing digital.<\/p>\n","protected":false},"author":1,"featured_media":27023,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[37],"tags":[],"class_list":{"0":"post-27022","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-video"},"_links":{"self":[{"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/posts\/27022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/comments?post=27022"}],"version-history":[{"count":5,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/posts\/27022\/revisions"}],"predecessor-version":[{"id":37635,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/posts\/27022\/revisions\/37635"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/media\/27023"}],"wp:attachment":[{"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/media?parent=27022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/categories?post=27022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.conectasoftware.com\/magazine\/wp-json\/wp\/v2\/tags?post=27022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}