Opportunities and Needs
Content management systems (CMS), e-commerce platforms and online marketplaces are essential tools in today's digital world. They help companies to present and sell their products and services online to a global audience. However, effectively managing these channels can be challenging due to the need to maintain consistency and accuracy of product data, as well as synchronise orders and inventory information across multiple platforms. Conecta HUB can facilitate these processes by providing robust ETL capabilities that enable companies to extract, transform and load data between different platforms and systems.
Synchronisation of product data:
Conecta HUB can extract product information from an ERP system or database and load it into a CMS or e-commerce platform, ensuring that product information is up-to-date and accurate across all sales channels.
Multi-channel order management:
Conecta HUB can extract order data from different marketplaces and load it into an order management system, providing a consolidated view of all orders.
Conecta HUB can synchronise inventory data between an ERP system and an e-commerce platform or marketplace, enabling accurate, real-time inventory management.
Optimisation of the customer experience:
Conecta HUB can extract customer behavioural data from a CMS or e-commerce platform and load it into a customer relationship management (CRM) system, enabling companies to personalise the customer experience and improve retention.
Sales performance analysis:
With Conecta HUB, sales data from different channels can be extracted and loaded into a Business Intelligence tool for detailed analysis of sales performance.
Effective product catalogue management:
If a company sells on several marketplaces, Conecta HUB can facilitate product catalogue management by synchronising product data between these marketplaces and the company's ERP system.
Examples of Solutions
Conecta HUB can integrate with a variety of CMS, e-commerce platforms and marketplaces, including popular solutions such as WordPress, Shopify, WooCommerce, PrestaShop, Magento, Amazon, eBay, among others. Thanks to its flexibility and adaptability, Conecta HUB can help businesses optimise their online presence and improve the efficiency of their online sales operations.